Hello I’m Dr. Paul Homoly. I remember my first private practice. I was young and recently discharged from the United States Navy. Practicing with the Navy right out of dental school gave me confidence and experience. I built a new office, hired my team, and every direction was up!
Right after I opened I was given some great advice from a local orthodontist. He told me, “Take some courses on occlusion and complete dentistry.” Well, this orthodontist had a big beautiful office, great looking team members, and drove a new Mercedes. He obviously was more successful than I. So, I borrowed more money, bought plane tickets to the leading dental institutes including The Dawson Academy, The L.D. Pankey Institute, and The Misch International Institute of Implant Dentistry.
Soon I was sitting with hundreds of dentists in the big conference rooms learning from the world’s best thought leaders in occlusion, restorative dentistry, and implant dentistry. With their guidance my early practice flourished and I felt my teachers’ clinical influence with every patient I treated.
I practiced like they taught us; complete exams, study models, face bows, full mouth radiographs…you know the process. I presented complete care to all new patients. And yes, my early success fueled my zeal. Combining the clinical confidence from my time with the United States Navy, my continuing education, and my new office and young eager team, I felt I was ready for private practice.
That is, until I presented some bigger cases and watched patients wince. Some got angry, others embarrassed, and many quietly left my practice never to return. It didn’t take long to realize I wasn’t ready for private practice.
Years passed. Things got better but not fast enough. Over time I realized I was good with teeth; not good with people. A dentist buddy of mine remarked “Dentistry would be a breeze if it wasn’t for the people.” I laughed, but not for long. I had a young family, lots of debt, and needed to make ends meet.
Over the next 10 years I worked on getting good with people. Here’s what I discovered; not all patients were ready for complete dentistry. No amount of patient education was going to change that. Many had young families, or were working two jobs to make ends meet, or simply had no faith that good dentistry could save their teeth. I learned offers of the complete dentistry process didn’t fit for many of my patients; not that it’s a bad process, but one patients had to be ready for. Many weren’t.
This realization led me to break from the pack and take a different route to providing complete dentistry. I had a hunch I was overeducating patients and not taking time to understand how complete care needed to fit into their lives.
This led me to studying leadership, speaking, influence, and entrepreneurship. I rebuilt my new patient process from what I learned. Now, don’t get me wrong. I didn’t abandon my teachers’ clinical processes for complete dentistry. I combined it with my new patient case acceptance process. This eliminated losing patients to sticker shock, enabled me to understand the scope of care they were ready for, and helped me create a highly successful regional practice of implant and restorative dentistry I enjoyed for many years.
Since my retirement from clinical practice in 1995 due to an eye disability I’ve taught thousands of dentists the case acceptance process that transformed my practice. Over the last 20 years my process has contributed to millions of dollars of collections every month for my clients.
This online program is your starting place for blending your continuing education clinical processes for complete dentistry with some fresh thinking about the case acceptance process; Making It Easy for Patients to Say “YES!”.
If you’re ready to provide more complete dentistry this program is for you. If you’ve kept up with your continuing education and are eager to enjoy a return on those investments, this is the logical next step: the perfect way to advance—and enhance—your practice.
Its content will surprise you in a good way. It’s not the same old “educate … educate … educate” approach to case acceptance. Nor is it a quick-fix, tips-and-tricks, say-this-don’t-say-that kind of program. It has fresh ideas; hundreds of dentists have been successful with it, and your team and patients will love it.
Here’s how it works.
Once a month, you’ll receive video lessons with an accompanying study guide. The step-by-step pace ensures that you and your team will not feel overwhelmed with too much information too fast. Lessons are designed for one-hour team meetings. After each meeting, you and your team will put into action what you’ve learned.
Every month I’ll host a telephone/video conference call with all enrolled offices. During these calls I’ll debrief each lesson, answer questions and comments, make instructional design changes if needed, and support your progress.
Focusing on a few lessons a month ensures that you can fully absorb and experience each lesson’s benefits. You’ll begin to see initial improvement in case acceptance after just a few lessons. By diligently following the monthly progression and putting each lesson’s principles and practices to work as you learn, you can expect to see significant success in less than a year.
Be patient with this process. Unlearning old behaviors and learning new ones takes time. You and your staff will grow in stages. Participating with me and with other students in monthly live mentoring conference calls will sustain your learning momentum. You’ll get answers to your questions and hear about best practices and successes from others in our Making It Easy for Patients to Say “YES!” online community.Here's what you'll get with your enrollment:
Making It Easy for Patients to Say "Yes" is priced on a subscription basis. You pay a low monthly tuition with no contracts. Or you can enroll for a year and save a few hundred dollars. Either way you have a 60 day grace period where if for any reason you find this program is not right for you, I'll refund your tuition. Easy in... or easy out. There's no risk.
The big picture of career prosperity
Offering experiences patients value
Fine-tuning your practice
The limiting vs. enabling beliefs about treatment acceptance
The Four Chiefs™
Excelling in benefit-centered conversations
The Discovery Guide™ - side one
The Discovery Guide™- side two
Parts one, two, and three
Rehearsing case conversation
Increasing your financial comfort zone
Dr. Paul Homoly’s work has been featured in;
Books authored by Dr. Paul Homoly
Dentists: An Endangered Species
Isn’t It Wonderful When Patients Say “YES”
Making It Easy for Patients to Say “YES”
Just Because You're Leading…Doesn’t Mean They’ll Follow
Just Because You’re an Expert…Doesn’t Make You Interesting
“Dr. Paul Homoly’s in-depth knowledge of practice management guarantees a successful practice that will have a rare combination of professional joy and profitability.”
- Dr. John C. Kois, Founder/Director, The Kois Center
“Dr. Paul Homoly’s coaching skills are phenomenal. No matter what style of practice you have, time spent with Paul will boost your practice and your spirit. Few people have made as great a contribution to dentistry as Paul.”
- David S. Hornbrook, DDS, FAACD, Executive Director, The Hornbrook Group
“I’ve known Paul for several years and have attended his workshops, been in his audience during seminars. and have worked one-on-one with him. There’s no doubt that his influence has contributed so much to my professional and personal life. He’s the best at training dentists to improve case acceptance and becoming more influential communicators. Paul is a friend, a colleague, and a world-class thought leader.”
- Dr. Todd Ehrlich, DDS, FAGD, Co-founder of Digital Enamel
“Paul Homoly is the one to learn from when it comes to influencing patients to accept treatment recommendations. His work has transformed the way I think and speak to patients and to dental audiences. His concepts on StorySelling® and Connection will make any dentist better at being more leader-like and memorable. You’ll enjoy working with Paul.”
- Dr. James Klim, DDS, FAGD, AAACD, Founder of Klim Institute and CAD-STAR.TV
"Many dentists spend thousands of dollars and countless hours on continuing education in hopes to find something relevant to bring back to their practices. I can say without hesitation, Dr. Homoly's case acceptance approach had the largest impact on my dental office of all the classes I have taken to date. I firmly believe that all dentist whether you are a new graduate, associate dentist, owner dentist or seasoned dentist can benefit from adopting Dr. Homoly's concepts into their practice. Dr. Homoly taught me how to emotionally connect with patients. Once I learned this skill patients wanted to start more of their recommended dentistry. This led to an increase in hygiene production, daily production and patient retention. Most importantly, patients left the office happier and healthier. A direct result from these successes was that my own personal stress decreased. I made more money but also found that I had more time and energy leaving the office than I had ever had in the past. This made for a happier life at home with my family. Do not hesitate to take time to learn from Dr. Homoly! He is a master at patient connection and case acceptance!"
- Ashleigh Harrison, DDS, Multiple practice owner, Pacific Dental Services
"I met Dr. Paul Homoly early in my career when I was studying implant dentistry at the Misch International Implant Institute. He and I became friends, I attended his lectures, and eventually enrolled in his case acceptance workshops. Without question his influence on how I offer dentistry to my patients enriched the course of my career. Today it’s close to 20 years since I studied with Paul and every day his work still helps me influence patients to accept my care. His work is timeless and for any dentist, whether they’re new or seasoned, his case acceptance process will help create fulfilling and prosperous careers.”
- Dr. Curt Ringhofer, Complete Dentistry of Orland Park, Fellow International Congress of Oral Implantology
Hello and thanks for taking a moment to read about my experience and commitment to dentistry’s patients, dentists and team members, and profession.
I practiced implant and reconstructive dentistry for 20 years. My clinical career spanned an era of massive transformation in dentistry; implant and cosmetic dentistry, dental advertising, digital scanning and chairside milling, orthodontic aligners, and so much more. What didn’t transform was the human nature of patients wanting to be well cared for. I spent the last 10 years in my practice developing a treatment acceptance process that offered patients experiences that signaled they were being well cared for. This work put my practice gross income in the top 1% of general practitioners.
Upon retiring from clinical care due to an eye disability, I put what I know to be true about treatment acceptance into journal articles, seminars, in-office consulting, computer apps, webinars, and have literally been around the world teaching how to make it easy for patients to say “yes” to our treatment recommendations. From meeting thousands of dentists I’ve learned that many clinically gifted dentists were too often not highly rewarded. My mission for the last 20 years has been to change that.
I’ve written 3 books on treatment acceptance; Dentists: An Endangered Species, Isn’t It Wonderful When Patients Say “YES”, and Making It Easy for Patients to Say “Yes”. My work spans the entire range of dental practices from mom-and-pop solo general practitioners to all levels of private fee-for-service general and specialty practices. My work with Dental Service Organizations has helped them evolve into world-class dental health care and business entities.
An additional aspect of my career is developing experts into interesting and influential communicators. I authored two books on this topic; Just Because You’re Leading…Doesn’t Mean They’ll Follow and Just Because You’re an Expert…Doesn’t Make You Interesting. I lead speaker development programs for market leading dental companies including Nobel Biocare, Ormco Orthodontics, Pacific Dental Services, Dentsply Sirona, and many others. I hold the highest earned designation in professional speaking from the National Speakers Association – Certified Speaking Professional (CSP). Fewer than 15% of professional speakers hold this designation and I am the first dentist world-wide to earn it.
My newest exciting challenge is to embrace all the opportunities the internet brings to help dentists and teams to do more of the dentistry they love, work with engaged and committed team members, and be abundantly rewarded. When you enroll in the on-line program Making It Easy for Patients to Say “YES” you are partnering with me on my latest journey. Thanks for joining me.